Advertising Report

To date we’ve delivered in total:
3,582,638 total ad impressions, including:
2,540,658 banners and static Facebook ads
1,041,980 video impressions
303,019 video completions
1,590 clicks

Due to lower than anticipated costs in some categories (particularly banners), we’ve been able to overdeliver and provide an additional 1,879,736 ad impressions.

Facebook Static Ads:
86,250 impressons
145 link clicks
4 shares

Voter-targeted banners
220,472 impressions
226 clicks
0.10% CTR

Google Display Network banners
2,233,936 impressions (1,483,936 impressions overperformance)
949 clicks
.05% CTR