General Consulting + Communications
General communications and advertising strategy for candidates, ballot initiatives, public affairs & non-profits.
The creation of the right language for the campaign involves more than polling and good media consultants. From campaign taglines/slogans, to speechwriting and email blasts – we help you flesh out the written and verbal language essential to the campaign and consistent positioning. This includes:
- Initial releases and “why I am running” language
- Initial stump speeches for both appearances and fundraising events
- Taglines and slogans
- Email language
- Debate prep
- Ad writing and crisis management
Digital Advertising + Campaigning
Digital communications, including advertising, social media marketing, email and fundraising.
In this role we oversee all of the online aspects of the campaign – from fundraising and data collection to online advertising and media planning. This may include some or all of the following:
- Initial new media strategy
- Initial online presence/name ID
- Online fundraising strategy and coordination with finance team
- Online aspects of field program
- Internal operations
- Online advertising budget formulation
- Online ad creation
- Email and SMS blasting
- Online media buying
Traditional Media Buying
Our clients share our passion for results and it shows in their success. Companies that outperform the market like to work with us.
Our staff has bought over $100 million in TV , cable, print, outdoor, radio, and digital advertising.
- General consulting
- Marketing plan & budget formulation
- Technology assessment (vendor choices, technology integration issues)
- Website creation/management
- Assistance in selection of television, direct mail, and media planning
- Vendors / producers
- Vendor management
Rapid Response + Crisis Management
Rapid response and crisis management consulting for campaigns and corporations.
- General consulting
- Marketing plan & budget formulation
- Technology assessment (vendor choices, technology integration issues)
- Website creation/management
- Assistance in selection of television, direct mail, and media planning
- Vendors / producers
- Vendor management